Washable Fashion!

This is a sponsored post in collaboration with TIDE and Latina Bloggers Connect. As always, all views are my own. I had to dig deep in my closet to find these white jeans! They've been sitting inside my drawer for a while, and I have to admit I had two concerns: Were they going to fit, and were they still in good condition?

white jeans moda lavable

Thankfully the white jeans fit and after a good, cold wash, they were just as white as the first time I wore them.

Talking about washing clothes, did you know that Tide Pods has been looking at the fashion and fabric trends coming down the catwalks to inspire the development of new fabric care technologies?

maritza rodriguez tide

Photos are courtesy of Tide Pods ®

Tide Pods partnered with actress and model Maritza Rodriguez to demonstrate that washable garments can be fashionable even on the red carpet. Rodriguez sported a fully washable runway look - a black razor dress-  at the People en Español “Los 50 Más Bellos” Gala last week.

The couture dress worn by Rodriguez is from renowned British designer Giles Deacon’s Washable Fashion collection, exclusively created for Tide Pods. Deacon, who is also P&G Fabric Care’s Global Fashion Consultant, designed the innovative piece to resemble the look and feel of leather but constructed it with washable fabrics including lycra, polyester and nylon.

tide maritza rodriguez

Love this black gown! The orange dress on the rack looks amazing too! Don't you think so?

The Washable Fashionable Initiative also aims to educate and inform the fashion industry about the benefits and possibilities of creating more designer fashions using machine washable fabrics. Last year they collaborated with designer Tracy Reese as part of her Fall 2014 collection.

There's more! Stay tuned for a Twitter Party with @Tide on Thursday, June 4.

 

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This is a sponsored campaign with Tide Pods and Latina Bloggers Connect. However, all opinions are my own.